Immediately after launch, your online store website may easily end up in a position very far from the top. Experience shows that users do not go further than the 5th page of search results. The ideal is to get to the first page and be in its first place or at least reach the top position. This is difficult, especially when it comes to high-frequency queries. The competition is very serious. To promote a store, you need ecommerce website design company near me.

Promotion Site are using following methods:

• search engine optimization (SEO);
• contextual advertising;
• posting information about the online store on trading platforms;
• e-mailing;
• collecting link mass;
• social networks;
• word of mouth;
• marking content with tags;
• registration in specialized catalogs.

The choice of promotion method depends on the specifics of the offered product, the target audience, and your budget. For example, each method has its own advantages and disadvantages.

Search Engine Optimization (SEO)

SEO optimization is a long-term work. Hence, the method allows achieving high, stable results. Here the main task is to optimize the site, it is supposed to carry out a number of complex measures. As a result of which the relevance of pages to search queries increases. The code and structure of the ecommerce website design company Dubai optimized. Improving the main factor, namely commercial. In fact, the significance of the resource increases.

Specialists collect the necessary information and carry out external and internal optimization of the service. Due to, internal to increase the attractiveness of the site, external. At improving its reputation in search engines. Hence, SEO optimization within a week is not enough. This work requires tracking many different factors affecting the promotion of sites. One of the popular SEO promotions is text.

Online Store Contextual advertising

This is the main competitor of SEO promotion. Contextual advertising works even in cases where the site is not for promotion. With its help, you can convey information about your offer to the target audience. Advertisements and articles are displayed at the beginning of the search results. The result is instant, in a couple of hours after the start you will be able to receive calls from potential customers. Various platforms are used for this.

Which option from the proposed services should you choose? However, if you want an instant result, choose contextual advertising. For example, if you are counting on a long-term effect, give preference to search engine promotion.

Online Store Product platforms

Promotion through the product platforms service provides excellent results. The following most popular platforms ecommerce web development Dubai. Product upload can be configured automatically or semi-automatically. There are thousands of products from different categories that can be compared by various parameters. Instead, you need to make sure that your offer stands out from the competitors’ offers and that the potential buyer has direct access to them.

“Word of mouth”

Hence, the effectiveness of this method of promoting a store. For example, depends on the quality of the products and customer service. Besides, there is a trend in online marketing. One satisfied customer brings three. In fact, one dissatisfied customer takes ten away.

Visitors’ impression of your online store depends on various criteria:

• Ease of navigation in the online store;
• Pricing policy;
• Managers’ response time to incoming requests;
• Speed ​​of processing and forming orders;
• Courtesy and competence of consultants.

You should organize the work of the company yourself, so that you can control everything and adjust it if necessary. Think about your customer, come up with some nice little things when placing orders. For example, you can put a thank-you card in the parcel for the purchase or order of an additional service for the product.